![Funded Research Proposal](https://mackinstitute.wharton.upenn.edu/wp-content/uploads/2016/06/Funded-Research-Proposal-150x100.png)
Xiaoning (Gavin) Wang, PhD Candidate, Lynn Wu, Operations, Information and Decisions, and Serguei Netessine, Operations, Information and Decisions, The Wharton School Abstract: As the number of social platforms has grown dramatically in the past two decades, companies face an increasing number of options to choose among for their social media resource…Read More