This paper develops a theoretical model to study the economic incentives for a social media platform to moderate user-generated content. We show that a self-interested platform can use content moderation as an effective marketing tool to expand its installed user base, to increase the utility of its users, and to achieve its positioning as a moderate or extreme content platform.…Read More
Mobile and social technology have introduced a major cultural shift in the way we communicate. Why companies need to tailor their market research strategies – and their cycle times – accordingly.…Read More
Crowdfunding has exploded in popularity since 2009, and its pace shows no signs of slowing. Funded researcher Ethan Mollick argues that this trend poses important implications for established firms as well as entrepreneurs.…Read More
