Will Dell’s Big Leap into the Cloud Pay Off?

After years of making incremental changes to transform itself from a personal computer and server player into a company that could offer a wider array of products and services, Dell is punting its piecemeal approach in favor of a system-wide repositioning of its business by acquiring storage behemoth EMC for $67 billion — the largest M&A deal ever between technology firms.Read More

How Much Is Web Traffic Changing the News You Read?

If you’ve ever thought that the quest for more clicks is affecting the sorts of articles that get published in the media, Wharton marketing professor Pinar Yildirim wants you to know that you’re right. But it’s not quite the overarching impact that you might expect. Read More

The First Step to Successful Innovation? Choosing the Right Partners

Wharton management professor Exequiel Hernandez searches for the optimal mix of domestic and foreign partners in a firm’s network. The answer depends on what type of innovative solution a firm is trying to produce.Read More

“All Effective Innovations are Derived from a Profound Understanding of the User”

The “experience engineering” approach to innovation encourages designers to think about the series of emotions a user needs to feel in order to buy a product. Elisa Jagerson, CEO of Speck Design, argues that managers need to adopt a similar approach when trying to establish a culture of innovation.Read More