Eric Gillin, chief business officer of Condé Nast’s Lifestyle Division, talks about print and digital media, and how technology is changing publishing.…Read More
Condé Nast’s Modern Media Strategy Connects Print, Digital, and Events
news media
From Legacy Newsrooms to Digital Media Startups, Lessons in Adaptability
Jim Brady, CEO & Founder of Spirited Media, shares his experiences and lessons from The Washington Post and the startup media landscape.…Read More
Patent Litigation Risk and VC Investments
As VC firms have an acute interest in high-tech companies, they potentially bear substantial risk of patent litigation. In this project, we aim at looking into the following questions: how do ex-ante and ex-post patent litigation risks affect VC firms’ investment strategies and how those risks is propagated among all portfolio companies they have invested?…Read More
Clicks Bias in Editorial Decisions: How Does Popularity Shape Online News Coverage?
Do clicks received by online news stories, independent of story quality, influence the way newspaper editors allocate journalistic resources to them, and if so, how?…Read More
How Much Is Web Traffic Changing the News You Read?
If you’ve ever thought that the quest for more clicks is affecting the sorts of articles that get published in the media, Wharton marketing professor Pinar Yildirim wants you to know that you’re right. But it’s not quite the overarching impact that you might expect. …Read More