How to Design Incentives that Make Change Stick

A headshot of a person wearing glasses, looking intently ahead with a slight expression of concentration or thoughtfulness. The background is blurred.

It’s one of the paradoxes of being human: even when we know what’s good for us, we often make choices that are less than optimal. Wharton Professor Iwan Barankay researches how incentives can be used to create positive behavioral changes even after the incentive goes away.Read More

Consequences of Misspecified Mental Models: Contrasting Effects and the Role of Cognitive Fit

Published Research

Mental models, reflecting interdependencies among managerial choice variables, are not always correctly specified. Mental models can be underspecified, missing interdependencies, or overspecified, containing nonexistent interdependencies.Read More

When Experience Hurts: Proximal vs. Distal Experience and Product Innovation Success​

Working Papers

Most previous research on the learning curve focuses on improvements in manufacturing efficiency; this article instead studies the role of learning in product innovation, a vital component of sustainable competitive advantage in high-tech industries.Read More

Experimentation and Project Selection: Screening and Learning

Published Research

We study optimal contracting in a setting that combines experimentation and adverse selection. In our leading example, an entrepreneur (agent) is better informed than the investor (principal) about both the quality the project (risky arm’s distribution) and the entrepreneur’s outside option (payoff of the safe arm).Read More

The First Step to Successful Innovation? Choosing the Right Partners

A person in a brown jacket and blue shirt against a black background, depicted in a headshot style.

Wharton management professor Exequiel Hernandez searches for the optimal mix of domestic and foreign partners in a firm’s network. The answer depends on what type of innovative solution a firm is trying to produce.Read More

A randomized control trial in oral health on varying financial incentives and frequency of performance feedback for dental self-care

Funded Research Proposal

The burden of oral disease in the U.S. is high, and in need of novel approaches to improving preventive oral health behaviors. Almost half of U.S. adults have periodontal disease, while 92% of adults and 50% of children experience dental caries. The Affordable Care Act (ACA) put new emphasis on financial incentives in which financial rewards for patients and providers are linked to health decisions and outcomes.Read More

Strategic switchbacks: Dynamic commercialization strategies for technology entrepreneurs

Published Research

We present a synthetic framework in which a technology entrepreneur employs a dynamic
commercialization strategy to overcome obstacles to the adoption of their ideal strategy. Whereas prior work portrays the choice of whether to license a new technology or to self-commercialize as a single, static decision, we suggest that when entrepreneurs encounter obstacles to their ideal strategy they can nevertheless achieve it by temporarily adopting a non-ideal strategy.Read More

Why Established Firms Should Keep an Eye on Kickstarter

Ethan Mollick

Crowdfunding has exploded in popularity since 2009, and its pace shows no signs of slowing. Funded researcher Ethan Mollick argues that this trend poses important implications for established firms as well as entrepreneurs.Read More

Selective attention and the initiation of the global knowledge-sourcing process in multinational corporations

Published Research

Multinational corporations (MNCs) frequently use their foreign subsidiaries to identify new opportunities to access external knowledge. This article builds on the attention-based view to examine how selective attention – the focus on certain issues or answers at the exclusion of others – works in the global knowledge-sourcing process in MNCs.Read More

Global Sourcing and Foreign Knowledge Seeking

Published Research

We develop and test a rigorous theoretical account of firm global sourcing decisions, distinguishing the antecedents of offshore integration from those of offshore outsourcing. Although traditional theories of global sourcing focus on lowering costs, we argue that as high-performing firms seek to develop new capabilities by tapping into foreign knowledge, they will increasingly turn to offshore integration to reap colocation benefits and overcome expropriation challenges.Read More

Gamification and the Enterprise

Published Research

What if our whole life were turned into a game? What sounds like the premise of a science fiction novel is today becoming reality as “gamification.” As more and more organizations, practices, products, and services are infused with elements from games and play to make them more engaging, we are witnessing a veritable ludification of culture.Read More

Complementary Assets as Pipes and Prisms: Innovation Incentives and Trajectory Choices

Published Research

The issue of the failure of incumbent firms in the face of radical technical change has been a central question in the technology strategy domain for some time. We add to prior contributions by highlighting the role a firm’s existing set of complementary assets have in influencing its investment in alternative technological trajectories.Read More

Five Lessons for Building Innovation Prowess

George Day

According to George Day, top businesses have a lot in common with top athletes. His research examines the qualities that separate “growth leaders” from “growth laggards” — in other words, the qualities that separate average or failing companies from those that achieve Olympic-level success.Read More

PERSPECTIVE—Shrouded in Structure: Challenges and Opportunities for a Friction-Based View of Network Research

Published Research

Whereas network ideas and approaches have become prominent in both the managerial and sociological literatures, we contend that the increasing emphasis on network structures and their evolution has distracted us from the important issue of whether and when networks actually work in the ways that our theories assume.Read More