Thinking Structurally: How Structural Attributions Impact Support For Solutions and Willingness to Take Collective Action

Funded Research Proposal

Though nearly everyone recognizes the importance of addressing issues like climate change, gender bias, and police brutality, we face bitter and debilitating conflict with respect to the causes of these challenges. In this project, we study the consequences of “structural attributions” for social problems — that is, believing a problem was caused by policies, infrastructure, and/or institutions.Read More

Silence Helps Men but Hurts Women: The Differential Gender Effects of Silence in Negotiation

Funded Research Proposal

Current literature consistently shows a gender gap in people’s performance in negotiation. In this research, we aim to use a GPT Negotiation Bot to understand whether men and women may be perceived differently when they use silence — a common and important conversation strategy — in negotiation.Read More

Upward Digitization and Downward Novelty in Book Industry

Funded Research Proposal

Digitization has fundamentally changed how content is produced, distributed, and consumed in cultural industries where novelty is an essential and necessary ingredient for success. Using the book publishing industry as a setting, we investigate whether and how digitization impacts content novelty.Read More

The Prevalence and Consequences of Algorithms in Hiring: A Field Experiment

Funded Research Proposal

We conduct an audit study to measure the prevalence and impact of AI hiring applications on job applicants. We apply to thousands of jobs, treating half of our application resumes by embedding the job posting within the resume such that machines have access to the job posting text when screening candidates, but human evaluators would not. We can then evaluate if algorithmic resume screening is more likely to select resumes that are a closer match to postings. By also varying applicant race and gender, we can determine if these algorithmic selection algorithms have a differential impact on candidates from underrepresented backgrounds.Read More

Instant Payment Systems and Competition for Deposits

Funded Research Proposal

How do instant payment technologies impact financial intermediation? I use municipality-level data on the development of Pix in Brazil and combine it with branch-level banking data to provide evidence that instant payments positively impact deposit market competition—Pix usage increases checking, saving, and time deposits of small banks relative to large banks.Read More

Pivoting and Experimentation in Lean Startups

Funded Research Proposal

While recent scholarly and practitioner research has stressed the importance of learning in entrepreneurial settings, little scholarly work has formally examined the mechanisms through which learning drives behavior in those settings. Specifically, we investigate how an active learning process based on evaluating performance relative to an aspiration drives the pivoting and experimentation behavior of startups in environments with high degrees of uncertainty and potentially intense selection pressures.Read More

Motivating Goal Pursuit by Normalizing Difficulty

Funded Research Proposal

In this research, we test a simple messaging intervention to motivate individuals struggling in their goal pursuit. Specifically, we study the impact of setting a norm about the experience of goal pursuit. We suggest that informing consumers that it is normal to struggle during goal pursuit – a “difficult goal pursuit” norm – is an effective approach to motivating struggling consumers.Read More

Can Patients Differentiate Between Chatbots and Physicians? Using Conversational AI to Facilitate Provider to Patient Messaging

Funded Research Proposal

Hummy Song, Operations, Information and Decisions The Wharton School; Christian Terwiesch, Operations, Information and Decisions, The Wharton School; Hessam Bavafa, Wisconsin School of Business; David Asch, Health Care Management, The Wharton School; Xufei Liu, PhD in Operations, Information and Decisions, The Wharton School Abstract: Since ChatGPT was introduced, it has passedRead More

Competitive Procurement in Health Insurance Market – Evidence from Medicaid Managed Care

Funded Research Proposal

Competitive procurement is commonly used when government contracts with private firms to provide public services, such as road and bridge construction. However, competitive procurement in health insurance marketing is rarely studied. The nature of the selection market makes the impact of competitive procurement ambiguous ex-ante because the value of winning the bid is determined by downstream competition with self-selection consumers. This project will study the welfare impact of competitive procurement in the selection market in the context of the Medicaid Managed Care market.Read More

How Corning Leverages Its Organizational Memory to Create New Industries

Funded Research Proposal

Rahul Kapoor, Management, The Wharton School Abstract: The objective of this project is to document the history of Gorilla Glass―a material developed by Corning (formerly Corning Glass Works) that enables the touchscreen devices of the 21st Century. Corning started developing the predecessor technologies to Gorilla Glass in the 1960s, discontinued theRead More

Does ChatGPT Affect International Trade? Evidence from E-Commerce Vendors

Funded Research Proposal

In this study, we plan to examine the business impact of ChatGPT adoption on e-commerce vendors. Our research goal is twofold. First, we examine whether ChatGPT can improve sales performance of e-commerce vendors. Second and more importantly, we study who will benefit more from adopting ChatGPT. Read More

Effects of Online Dating Platforms On Marital and Health Outcomes

Funded Research Proposal

This project aims to estimate how the usage of online dating platforms in the United States has impacted high-level relationship outcomes (e.g., marriage and divorce rates, time to marry and stay married) as well as user mental and physical health. To estimate the causal impact of online dating platform usage on such outcomes, we use variation in the penetration of online dating apps and websites across locations (e.g., counties).Read More

Effects of Privacy Policy in the Online Advertising Industry

Funded Research Proposal

This study is aimed at evaluating the impact of third party cookie elimination on brands and consumers. Our proposed study aims to examine and answer the following questions: What are the effects of the third-party cookie policy ban on consumers and brandsRead More

The Placeholder Effect: Using Break Days to Help Form Habits

Funded Research Proposal

This research aims to test a novel intervention to help people form healthy habits, such as exercise more. In particular, we will examine how encouraging people to have “placeholders” on their break days, or days off from pursuing their goals, affects their likelihood of reaching their goals.Read More

Work From Home: Who Gains and Who Does Not?

Funded Research Proposal

In this study, considering the benefits and costs of WFM, we consider two questions: (1) who has an incentive to work from home, (2) how is team coherence and work performance impacted when individuals work from home?Read More

Minority Entrepreneurship and Alternative Opportunities inside Established Organizations

Funded Research Proposal

Research has primarily focused on independently owned ventures, but individuals can also engage in startup activities via intrapreneurship—by launching and operating new ventures inside established organizations. We propose that these internal routes of new-venture formation offer a more inclusive pathway for racial minorities than external routes.Read More

To Diversify or Not? Multi-Platform Social Media Strategy and E-Commerce Performance

Funded Research Proposal

Xiaoning (Gavin) Wang, PhD Candidate, Lynn Wu, Operations, Information and Decisions, and Serguei Netessine, Operations, Information and Decisions, The Wharton School Abstract: As the number of social platforms has grown dramatically in the past two decades, companies face an increasing number of options to choose among for their social media resourceRead More

Artificial Intelligence, Lean Method and Startup Product Innovation

Funded Research Proposal

As startups are at the forefront of adopting AI tools, it is important to understand whether AI can amplify the effects of lean methods in helping startups to be even more responsive to market conditions that before. And if so, to what extent and under what conditions AI can complement lean method in developing products.Read More

Does it Pay to Stand Out?

Funded Research Proposal

In this research project, we study how the human resource (HR) practices firms use affect how much value they capture from this innovation. Specifically, we analyze how employers and their technology workers divide the value generated when firms invest in new technologies that require workers to invest in new human capital. Read More

The Consequences of Prosocial Signals That Leak Political Information for Job-Seekers

Funded Research Proposal

I will explore whether job-seekers use these signals in a sophisticated or naïve fashion with respect to the political information that leaks through. I will also examine how employers respond to job-seekers who include such signals in their applications.Read More