Mack Institute co-director Christian Terwiesch and core team member Karl Ulrich have published an article in the Wall Street Journal detailing their research on on ChatGPT and idea generation. Based on a recent working paper, the article details their recent research, which compared business ideas generated by ChatGPT with ideas…Read More
Hummy Song, Operations, Information and Decisions The Wharton School; Christian Terwiesch, Operations, Information and Decisions, The Wharton School; Hessam Bavafa, Wisconsin School of Business; David Asch, Health Care Management, The Wharton School; Xufei Liu, PhD in Operations, Information and Decisions, The Wharton School Abstract: Since ChatGPT was introduced, it has passed…Read More
Earlier this year, Christian Terwiesch, Mack Institute co-director and Wharton Professor of Operations, Information and Decisions, made headlines with his white paper showing that ChatGPT could easily pass a typical Wharton MBA exam. Now he and co-authors Karan Girotra, Lennart Meincke, and Karl T. Ulrich have released a new working…Read More
Will ChatGPT take my job? Does the rise of AI mean should I change my college major? We gathered together three of Wharton and Penn’s leading experts on artificial intelligence to discuss how LLMs like ChatGPT will impact the workplace and education in the future. Watch the full video above.…Read More
GPT, the artificial intelligence chatbot from OpenAI, went viral soon after its launch, drawing attention to and raising questions about the future of generative AI. But is it smart enough to pass a final exam in a typical Wharton MBA course? Mack Institute Co-Director Christian Terwiesch published his findings in…Read More
Exploring the latest in digital health through case studies on innovation and connectivity in chronic disease management.…Read More
Christian Terwiesch and Nicolaj Siggelkow have published a new article in Harvard Business Review discussing the biggest myths and pitfalls facing innovative firms today.…Read More
Leverage the power of connectivity to deliver superior, personalized wealth management experiences at scale.…Read More
The Mack Institute’s Spring Conference 2019 examined how companies are using new technologies and a “connected strategy” to improve the customer experience.…Read More
Mack Institute Co-directors Nicolaj Siggelkow and Christian Terwiesch talk about their new book with Knowledge@Wharton.…Read More
Mack Institute Co-directors Nicolaj Siggelkow and Christian Terwiesch offer a path to strengthening long-term buyer loyalty, from customer engagement to cost-effective delivery.…Read More
Read an excerpt of Connected Strategy, the new book that shows how companies can design high-quality customer experiences while improving operational efficiency at the same time.…Read More
Secure messaging, or “e-visits,” between patients and providers has sharply increased in recent years, and many hope they will help improve healthcare quality, while increasing provider capacity. Using a panel data set from a large healthcare system in the United States, we find that e-visits trigger about 6% more office visits, with mixed results on phone visits and patient health.…Read More
Mack Institute co-director Christian Terwiesch has co-authored two new studies related to technology and health care. The first, which examined the impact of e-visits on primary care, found some surprisingly negative results about connectivity.…Read More
The Penn Wharton Commercialization Workshop brought together 33 researchers from across the university to learn how to bring their ideas to market.…Read More
Three of our faculty directors have been honored with 2015 Excellence in Teaching Awards.…Read More
The Mack Institute Fall Conference 2014 examined how rapid advances in technology continuously change the way that organizations innovate.…Read More
One key piece of the Mack Institute’s mission is to enable innovation across the Penn community. To that end, on November 7th the institute hosted the first of its Innovation Clinics, a workshop series aimed at the intersection of medicine, engineering, and business.…Read More
Wharton faculty discuss the term “disruptive innovation,” assessing its intended use and where that use has gone astray due to misapplications of the concept. …Read More
A groundbreaking study that assesses the potential impact of Massively Open Online Courses (MOOCs) on MBA programs.…Read More
