Upward Digitization and Downward Novelty in Book Industry

Funded Research Proposal

Digitization has fundamentally changed how content is produced, distributed, and consumed in cultural industries where novelty is an essential and necessary ingredient for success. Using the book publishing industry as a setting, we investigate whether and how digitization impacts content novelty.Read More

Video: George Day Interview About “Innovation Prowess: Leadership Strategies for Accelerating Growth”

David Heckman, practice leader, senior management at the Wharton School’s Aresty Institute of Executive Education, recently spoke with Mack Institute Co-director George Day about why innovation prowess is the key to growth leadership. The interview addresses the questions that Professor Day explores in his latest book Innovation Prowess: Leadership StrategiesRead More