One key factor affecting consumer acceptance of electric vehicles is the price and performance of batteries, so the Electric Vehicle Forecasting Challenge includes a question about the cost per kilowatt-hour (KwH) in 2016.…Read More
Are we on the cusp of an electric vehicle “tipping point”? Join the Electric Vehicle Forecasting Challenge to help us find out.…Read More
The gap between business research and industry practice can loom large at times, but bridging it is essential to ensuring that research is relevant to the outside world. For graduate students at the Wharton School, the Mack Innovation Doctoral Association intends to narrow that gap.…Read More
The value of a patent traditionally depends on the number of citations it receives from subsequent innovations. But new research from Wharton management professor Tyler Wry and doctoral student Adam Castor calls into doubt whether citation numbers accurately reflect a patent’s true value.…Read More
More than ever before, companies have at their disposal immense streams of customer data. Professor Kartik Hosanagar highlights how companies can make use of this data to attract customers online.…Read More
How does a company as large as Microsoft keep its innovative spark alive? Todd Rawlings, the senior quality manager for corporate business excellence, expounded on the new models for institutionalizing innovation and how the technology giant strives to stay on the cutting edge.…Read More
The road to successful commercialization is a steep and difficult one — a fact which entrepreneurs know all too well. But like hikers who use a zig-zag trail to ease their ascent up a mountain, entrepreneurs may be able to more effectively reach their goals by taking an indirect route.…Read More
Even though Colgate has global brand recognition and broader penetration than Coke, it still takes competition from digital start-ups seriously. Jenny Gomez, director of global strategic innovation, spoke about the company’s strategy for staying innovative.…Read More
Companies hoping to capture economic value from the Internet of Things phenomenon should look for ways to transition to a service-based business model, according to Sokwoo Rhee of the U.S. Department of Commerce.…Read More
The technology for driverless cars is advancing rapidly, but before autonomous vehicles can become a reality, cities and governments need to catch up. MBA student Michael Parent attended the Consumer Electronics Show and brought back insights on the future of urban mobility.…Read More
Digital technologies like Skype and WhatsApp are eroding traditional telecom revenue streams, and the Internet of Things promises even more uncertainty ahead. Martin Creaner, corporate strategy advisor for telecom giant Huawei, spoke at a recent Mack Institute conference about how his company is working to develop a new, more flexible business model.…Read More
Conventional wisdom says brainstorming works best when people from different departments or groups come together to think of new ideas or solve problems. But research from Senior Fellow Sarah Kaplan shows that diversity is not enough.…Read More
Recent research by Senior Fellow Gary Dushnitsky measures the innovation success of new biotech ventures by tracking their patenting and publishing rates. He and coauthor Elisa Alvarez-Garrido find that the identity of the investor makes a big difference.…Read More
The winner of the 2015-2016 Y-Prize competition is Fermento for their idea to use Penn-developed microfluidics technology to improve the production process of beer.…Read More
The Mack Institute’s Program on Vehicle and Mobility Innovation director John Paul MacDuffie will join a panel about the recent Volkswagen emissions scandal on Thursday, January 21.…Read More
When established companies explore opportunities to innovate, they typically consider strategies that fall into one of two well-known categories: incremental or disruptive. According to Wharton Professor David Robertson, they should be considering a third way: complementary innovation.…Read More
Does intensive internal training of employees lead to higher profits? In knowledge-based industries where the main asset is skilled professionals such as software engineers, the answer is yes, according to Senior Fellow Joydeep Chatterjee. But not all training yields equal benefits.…Read More
Our Fall Conference 2015 stressed the need to trade places with consumers in order to identify opportunities in a landscape where digital technologies have changed all the rules.…Read More
Wharton MBA candidate Justine Lai makes an impassioned case for increasing the emphasis on intrapreneurship for MBA students.…Read More
Politicians love to blame greedy Big Pharma for our country’s rapidly ballooning health care costs. But Senior Fellow Mike Mandel argues that curtailing the cost of medical labor will have the biggest impact on reducing healthcare spending.…Read More
