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Podcasts

Expanding the Menu of Growth Opportunities in the Food Industry

Sally Grimes

Sally Grimes of Tyson Foods discussed how the company innovates to reduce waste in the supply chain and offer consumers greater choice.…Read More

June 6, 2019   |   host: Saikat Chaudhuri, Mack Institute News, Mastering Innovation, Podcasts food

Reinventing Advertising in the Age of Influencers

Greg Isaacs Portrait

Greg Isaacs of Branded Entertainment Network shared how his advertising company is using data analytics to revive the practice of product placement.…Read More

June 6, 2019   |   host: Saikat Chaudhuri, Mack Institute News, Mastering Innovation, Podcasts advertising, marketing

How Companies Can Optimize With Quantum Computing

Mandy Birch of Rigetti

Mandy Birch, head of engineering strategy at Rigetti Computing, talks about how businesses can use the power of quantum computing to gain competitive advantages.…Read More

May 30, 2019   |   host: Saikat Chaudhuri, Mack Institute News, Mastering Innovation, Podcasts cloud computing, competitive advantage

E-commerce Company Vroom Works to Disrupt the Used Car Market

Mitch Berg of Vroom

CTO Mitch Berg talks about how the online marketplace for buying and selling used cars is tapping into a space long owned by mom-and-pop retailers.…Read More

May 30, 2019   |   host: Saikat Chaudhuri, Mack Institute News, Mastering Innovation, Podcasts auto industry, e-commerce, online marketplaces

For the Win: Using Connected Strategies to Gain a Competitive Advantage

Two people in business attire standing against a gray, textured background, both smiling.

Mack Institute Co-directors Nicolaj Siggelkow and Christian Terwiesch talk about their new book with Knowledge@Wharton.…Read More

May 28, 2019   |   Mack Institute News, Podcasts, Video Christian Terwiesch, connected strategy, Nicolaj Siggelkow

Former Apple CEO John Sculley Predicts How Technology Will Change Health Care

Headshot of an older adult with short light hair, wearing a blue blazer and light blue shirt, smiling slightly against a plain background.

Entrepreneur and investor John Sculley (WG’63) sees fewer hospital beds and invasive procedures, and more sensors and digital voice assistants.…Read More

May 23, 2019   |   host: Nicolaj Siggelkow, Mack Institute News, Mastering Innovation, Podcasts, Wharton grad digital data, healthcare industry

Condé Nast’s Modern Media Strategy Connects Print, Digital, and Events

CBO Condé Nast

Eric Gillin, chief business officer of Condé Nast’s Lifestyle Division, talks about print and digital media, and how technology is changing publishing.…Read More

May 23, 2019   |   host: Nicolaj Siggelkow, Mack Institute News, Mastering Innovation, Podcasts digital media, news media, publishing industry

BNY Mellon’s Pershing Sees Financial Literacy Program as Good for Its Bottom Line

Pershing partners

Directors Michael Partnow and Andrea Madden reveal three ways the community engagement program is a smart strategic move for the 80-year-old financial services firm.…Read More

May 16, 2019   |   host: Saikat Chaudhuri, Mack Institute News, Mastering Innovation, Podcasts finance, wealth management

Why an Online Marketplace Initially Said ‘No’ to Fitbit

Jules Pieri

Jules Pieri, author of How We Make Stuff Now and CEO of The Grommet (a site that launched SodaStream, Bananagrams, and more) has advice for entrepreneurs on prototyping, branding, and selling.…Read More

May 16, 2019   |   host: Saikat Chaudhuri, Mack Institute News, Mastering Innovation, Podcasts entrepreneurship, online marketplaces

Telecom Company Plans for 5G Expansion in Latin America, Africa

This image features two headshots of individuals in suits, each wearing glasses. The person on the left is outdoors with grass in the background, while the person on the right is indoors against a plain background.

Tigo Guatemala’s Roberto Rodriguez and Eric Seaman discuss how faster internet connectivity can enhance opportunities for learning and better health care.…Read More

May 9, 2019   |   host: Harbir Singh, Mack Institute News, Mastering Innovation, Podcasts Latin America, mobile technology

This CEO Went From ‘Traditional’ Steel Industry to Leading B2B E-commerce

Headshot of a person with dark hair, a beard, and glasses, wearing a suit and red tie, sitting in an office environment.

Vinaya Varma, of mjunction, talks about scaling up online marketplaces to serve diverse B2B customers, attracting millennials, and investing in new technology.…Read More

May 9, 2019   |   host: Saikat Chaudhuri, Mack Institute News, Mastering Innovation, Podcasts b2b, e-commerce, online auctions

Privacy, Trust, and Whether Blockchain Can Help Us Achieve Them

Kevin Werbach

Wharton professor Kevin Werbach, author of The Blockchain and the New Architecture of Trust, discusses the growing need for legal sophistication regarding data privacy and how blockchain is poised to play a role.…Read More

May 2, 2019   |   host: Nicolaj Siggelkow, Mack Institute News, Mastering Innovation, Podcasts Bitcoin, blockchain, Kevin Werbach

Connecting Donors to Classrooms to Make the Unattainable Happen

Charles Best of DonorsChoose

Charles Best, Founder and CEO of DonorsChoose.org, describes the research-based strategies the nonprofit uses to encourage donations to millions of classrooms across the country.…Read More

May 2, 2019   |   host: Nicolaj Siggelkow, Mack Institute News, Mastering Innovation, Podcasts philanthropy

Why India’s Jet Airways Lost Its Wings

Jet Airways

Mack Institute Executive Director Saikat Chaudhuri discusses the shutdown of India’s Jet Airways.…Read More

April 26, 2019   |   Mack Institute News, Podcasts airline consolidation, aviation industry, Saikat Chaudhuri

Companies Can Use Connected Strategies to Engage and Influence Customers

Two people in business attire standing against a gray, textured background, both smiling.

Mack Institute Co-directors Nicolaj Siggelkow and Christian Terwiesch offer a path to strengthening long-term buyer loyalty, from customer engagement to cost-effective delivery.…Read More

April 25, 2019   |   host: Saikat Chaudhuri, Mack Institute News, Mastering Innovation, Podcasts Christian Terwiesch, customer analytics, Nicolaj Siggelkow, supply chains

‘Connected Strategy’ Shows How Companies Can Create Lasting Customer Relationships

Cover of the book "Connected Strategy" by Nicolaj Siggelkow and Christian Terwiesch, featuring colorful lines and circles on a white background.

Read an excerpt of Connected Strategy, the new book that shows how companies can design high-quality customer experiences while improving operational efficiency at the same time.…Read More

April 23, 2019   |   Mack Institute News, Mack Institute Research, Podcasts, Published Research Christian Terwiesch, connected strategy, connectivity, Nicolaj Siggelkow, strategy

Telemedicine Is Essential to This Diabetes Treatment

Anand Parikh Virta Health

Anand Parikh, general counsel and head of business development at Virta Health, talks about treating diabetes with virtual real-time assessment.…Read More

April 11, 2019   |   host: Harbir Singh, Mack Institute News, Mastering Innovation, Podcasts healthcare industry

Making Decisions Based on Predictive, Preventive Analytics

Orrin Intel

Steve Orrin, federal CTO at Intel Corporation, says companies can’t forget people and adoptability when it comes to using technology.…Read More

April 11, 2019   |   host: Harbir Singh, Mack Institute News, Mastering Innovation, Podcasts Mastering Innovation, predictive analytics

Using a Company’s Own Words to Assess Its Risks

Alejandro Lopez-Lira

Wharton doctoral candidate Alejandro Lopez-Lira used machine learning to analyze companies’ annual reports and assess the top four systematic risks that affect most firms. …Read More

April 5, 2019   |   Innovation Opportunities and Risks, Mack Institute News, Mack Institute Research, Podcasts Alejandro Lopez-Lira, machine learning, risk

2019 Y-Prize Winners: Penn Students Make Plans for Bacteria-Fighting Tech

A group of four people in business attire, holding awards and smiling at the camera, standing on a staircase.

Tanvi Kapur, Ishir Seth, and WenTao Zhang discuss their plan to prevent catheter-associated infections in hospital patients.…Read More

March 28, 2019   |   host: Harbir Singh, Mack Institute News, Mastering Innovation, Podcasts entrepreneurship, healthcare industry, Y-Prize

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