![Working Papers](https://mackinstitute.wharton.upenn.edu/wp-content/uploads/2016/06/Working-Paper-150x100.png)
This paper develops a theoretical model to study the economic incentives for a social media platform to moderate user-generated content. We show that a self-interested platform can use content moderation as an effective marketing tool to expand its installed user base, to increase the utility of its users, and to achieve its positioning as a moderate or extreme content platform.…Read More