Identifying whether newspaper editors focus on what is newsworthy or what is trendy when choosing stories is important for the design of media regulation. This column shows how the popularity of an article, reflected by online clicks, influences the coverage of the story.…Read More
If you’ve ever thought that the quest for more clicks is affecting the sorts of articles that get published in the media, Wharton marketing professor Pinar Yildirim wants you to know that you’re right. But it’s not quite the overarching impact that you might expect. …Read More
