Insights from Prof. Tyler Wry: Creating Value Beyond the Bottom Line

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On Tuesday, November 19, the Mack Institute co-hosted, along with Pennovation Works and the Penn Center for Innovation, the semester’s first installment of the Entrepreneurship Speaker Series featuring Wharton Professor Tyler Wry. His presentation, “Brace for Impact: Value Creation Beyond the Bottom Line,” explored how businesses can pursue a “hybridRead More

Designers, Dentists, and MBAs: Building a New Model for University Innovation

Person in a pink shirt using a microscope in a laboratory setting.

Many of today’s most transformative technologies have their origins in university research, from life-saving drugs and medical devices to advanced building materials. When these discoveries succeed in the marketplace, they not only improve lives but also become an important source of revenue for universities.  But the path from lab toRead More

Disrupting the Life Sciences Commercial Model: Exploring the Future Impact of AI and Patient-Centric Healthcare

A small group of people are smiling and chatting at a round table in a conference or meeting setting. There are papers, drinks, and name tags visible.

On Friday, September 26, the Mack Institute, in partnership with EVERSANA, AWS and Modus Create, hosted Disrupting the Life Sciences Commercial Model: Exploring the Future Impact of AI and Patient-Centric Healthcare. This intimate event brought together senior executives from pharma and medtech with Wharton and Penn faculty to explore how AI,Read More

New Report: Generative AI Adoption in the U.S. Military

Stylized depiction of the American flag with glowing red stripes and star patterns against a dark, mountainous landscape. The U.S. Department of Defense is one of the most complex organizations in the world — so how is it approaching generative AI? A new report from Wharton’s Prof. Serguei Netessine and WG’25 Andrew Stiles examines the DoD’s early steps toward integrating GenAI and highlights lessons that industry leaders canRead More

Mack Institute Pilots New MBA Course, Commercialization of Academic Science

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The Mack Institute is pleased to announce a new course for MBA students, Commercialization of Academic Science, piloting in Fall 2025. This hands-on course pairs student teams with Penn researchers who are developing cutting-edge technologies across healthcare, robotics, artificial intelligence, and more. Students will be tasked with conducting customer discovery,Read More

Research Spotlight: David Hsu on Sidestepping the Startup Integration Trap

A person in a suit standing in a bright office environment with large windows. Startup acquisitions by established firms are becoming more common, especially in fast-moving industries like tech and healthcare. But integrating a newly-acquired startup presents challenges, and can end up quashing creativity and worsening innovation outcomes. A new study, funded in part by the Mack Institute and conducted by Mack Core TeamRead More

Just Released: Mack Institute’s New Corporate Venturing Report

Two individuals in a grayscale illustration, one in a suit and the other casually dressed, holding a large jigsaw puzzle piece together. The Mack Institute is proud to release our newest work of original research, When Goliath Needs David: How Corporations and Startups are Redefining Corporate Venturing. Based on a systematic review of the world’s 500 largest companies, it presents a data-driven analysis of how corporations are partnering with startups to fuelRead More

Engineering Meets Enterprise: Penn Hyperloop Team Wins Big with Interdisciplinary Approach

The Penn Hyperloop team at the “Not-a-Boring Competition” in Bastrop, Texas

Penn Hyperloop, a student team sponsored in part by the Mack Institute, made an impressive showing at The Boring Company’s “Not-a-Boring” Competition, a global contest that challenges university teams to design and build advanced tunnel boring machines. Competing against top engineering programs from around the world, Penn Hyperloop earned thirdRead More

New in Nature: ChatGPT Decreases Idea Diversity in Brainstorming

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Mack Institute predoctoral fellow Lennart Meincke, Wharton Professor Gideon Nave, and Mack Institute Co-Director Christian Terwiesch have published a new paper on AI and creativity in the prestigious journal Nature Human Behaviour. Building on growing research into how artificial intelligence can support idea generation, their study reveals a crucial tradeoff:Read More

Mack Institute and CSS Lab Team Up On Media Bias Detection

Silhouette of a human head with a digital circuit pattern, representing artificial intelligence or technology integration. This spring, a student team from the Mack Institute for Innovation Management collaborated with Penn’s Computational Social Science (CSS) Lab to explore how to bring the lab’s latest innovation, an AI-powered media bias detection tool, to market. The student team is Jieru Shi​ (WG'25), Keshav Ramesh​ (W'25) and  Caleb YamRead More

Research Spotlight: Walter W. Zhang on the “Black Box” of Algorithmic Decision-Making 

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Algorithms shape countless decisions in our digital lives, powering everything from personalized ads to loan approvals. Many of the most powerful algorithms are so-called “black box” algorithms, meaning that no one, not even the developers building them or the businesses deploying them, fully understands how they work.  While these hyper-complexRead More

Announcing Our Spring 2025 Conference: Productivity in the Age of Intelligent Automation

A manufacturing assembly line in a factory setting, showcasing robotic machinery and equipment used for automation and production. Friday, March 21, 2025 The Wharton School, Philadelphia The Mack Institute is pleased to announce our Spring 2025 conference, Productivity in the Age of Intelligent Automation. This one-day event will bring together leading Wharton researchers and expert business practitioners to examine the uncertain question of how artificial intelligence will impactRead More

Reimagining Customer Service Journeys with LLMs: A Framework for Chatbot Design and Workflow Integration

A person using a smartphone with a digital chatbot illustration displaying the message, "What can I help you with?" Prof. Christian Terwiesch, Mack Institute co-director, and Lennart Meincke, Mack Institute predoctoral fellow, have co-authored a new working paper on chatbot design and workflow integration, the latest in Prof. Terwiesch's series of papers on practical applications of Generative AI. The paper devises a framework for chatbot implementation based on varyingRead More

AI-Driven Ecosystems

A glowing light bulb connected to a network of smaller bulbs on a dark background, symbolizing innovation, connectivity, and ideas. AI-Driven Innovation Fall 2024 Conference Report Artificial Intelligence has emerged as one of the most transformative technologies of our time, reshaping industries and redefining the competitive landscape. Yet the complexities and costs associated with AI development and deployment, coupled with the uncertainty of value creation, make it clear that noRead More

Announcing Our Fall 2024 Conference: AI-Driven Innovation Ecosystems

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Friday, November 8, 2024 The Wharton School, Philadelphia The Mack Institute is pleased to announce our Fall 2024 conference, AI-Driven Innovation Ecosystems. Bringing together leading Wharton researchers with expert business practitioners, this one-day conference will explore how firms can overcome the risks and high costs of AI development and implementationRead More