Reliable innovation metrics help firms set strategic direction, but measuring innovation is far from easy. Our Fall Conference 2019 explored why and how firms should do it anyway.…Read More
Choosing Innovation Metrics for Success in the Digital Era
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Fall Conference 2019: Innovation Metrics for Success in the Digital Era
Introduction The need to measure innovation is not new, but the challenge of identifying the right metrics is becoming more difficult in a world of swiftly changing business models. Businesses are becoming increasingly digitized, and while there is no dearth of innovation metrics, picking the relevant ones is critical for