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Reimagining Customer Service Journeys with LLMs: A Framework for Chatbot Design and Workflow Integration

Prof. Christian Terwiesch, Mack Institute co-director, and Lennart Meincke, Mack Institute predoctoral fellow, have co-authored a new working paper on chatbot design and workflow integration, the latest in Prof. Terwiesch's series of papers on practical applications of Generative AI. The paper devises a framework for chatbot implementation based on varying…Read More Read More
The Efficiency of Dynamic Electricity Prices

The marginal cost of electricity fluctuates hour-by-hour, yet retail customers typically face flat prices. Using data from all seven US wholesale markets and a new method to evaluate alternative rates set in advance that accounts for equilibrium price effects, we estimate efficiency gains from time-varying price schedules that better align price with cost. We have ...Read More
Consumer Behavior and Cryptocurrency Confidence

In our endeavor to grasp the driving forces behind cryptocurrency prices, we have developed the Consumer Cryptocurrency Confidence Index (c3i), derived from a set of questions asked monthly to consumers across the United States. Our analysis has uncovered several initial results and pointed to an extensive, exciting research program on consumer behavior that shapes the ...Read More
Algorithmic Governance: How Distributing Decision Rights Can Erode Participation

Algorithms play an increasingly important role in today’s digital economy. An emerging view highlighted the viability of utilizing algorithms as a governance device. With innovations in blockchain infrastructure and smart contracts algorithms, platforms can delegate formal authority to exchange partners and involve them in organizational decision-making processes. While some are optimistic that this governance innovation ...Read More
High-Flying Analytics: Harnessing Wearable Sensors and AI to Safeguard Military Aviators

For military aviators, functioning without fail within a high-stress work environment is a necessity. In order to complete critical missions, they make split-second decisions while piloting 44,000 lbs of hurtling machinery accelerating at up to 9G’s in high-altitude conditions. For less experienced pilots, managing the associated physical and mental fatigue is an integral and challenging ...Read More
Financial Reporting and Consumer Behavior

We show that financial reporting spurs consumer behavior. Using granular GPS data, we show that foot-traffic to firms’ commerce locations significantly increases in the days following their earnings announcements. Read More
E-Governance and Digital Infrastructure in India

Philip Nichols, Legal Studies & Business Ethics, The Wharton School Abstract: An in depth, qualitative and descriptive examination of India’s digital infrastructure and the e-governance functions it enables. The research should produce (1) a descriptive white paper, with an intended audience of (a) policymakers in other emerging economies, (b) scholars and business people seeking a thorough ...Read More
Can Artificial Intelligence Mitigate Inventor Productivity Decline after Co-Inventor Premature Death?

Although it is well documented that disruptive events, such as an inventor’s premature death, cause a large and persistent decline in their co-inventor’s innovation performance, strategies to mitigate these negative effects remain unexplored. This project aims to understand how an inventor’s skill and proficiency in artificial intelligence (AI) could counteract the productivity decline resulting from ...Read More
Strategic bootstrapping and startup experimentation

New ventures are grappling with the rising costs of capital (both debt and equity). As a result, investors of high-growth, technology-based startups are shifting focus to companies that can generate immediate cash. That is, investors are prioritizing cash flow positivity over growth. A recent report has documented that high-growth, technology-driven startups that are bootstrapped outperformed ...Read More
Perceived Momentum in Media Consumption: Optimizing Binge-Watching

Every day, millions of people engage in the popular behavior called “binge-watching”, a type of media consumption where multiple episodes of the same TV show are seen in a row (Schweidel and Moe, 2016). Given how popular “binge-watching” is and how much streaming platforms are relying on it to recommend and create new content to ...Read More