How Vigilant Leaders Prepare For A Turbulent Future

George S. Day, Marketing, The Wharton School, and Karissa Kruse, Sonoma County Winegrowers

Strategy and Leadership, December 2020

Abstract: When the Covid-19 pandemic struck some organizations were more vigilant and better prepared to absorb the shock and are emerging stronger. This article describes the best practices of these vigilant organizations that enabled them to be more adept at anticipating whatever surprises are coming next.

Read the full paper here.