On the Origin of Species of Ideas: The Role of Randomness and Selectiveness in Creativity

Funded Research Proposal

This research is aimed at understanding the conditions under which randomness vs. selectiveness is more or less conducive to creativity in organizations. In a series of experiments, the study will test the effectiveness of random (chance-based) approaches vs. selective (skill-based) approaches to developing creative ideas.Read More

Progressive Business: Where Turning a Profit and Saving the Planet Collide

If I had a nickel for every time I forgot to recycle, I would approach Richard Branson status. But even Branson himself, the billionaire founder of Virgin Group, has taken the initiative to promote more responsible behavior when it comes to our planet, a move that Wharton-sponsored research says couldRead More