Paul Schoemaker Discusses the Risks of Metaphors in Inc Magazine

In his latest article, titled “How Metaphors & Analogies Influence Your Thinking,” Schoemaker details the ways in which figures of speech can distort or hide information that may be useful to understanding complex subjects like the economy, competition, or teamwork. In addition, he provides several steps one can take to prevent themselves from falling into the dangerous trap metaphors and analogies can become.

Paul Schoemaker is Research Director of the Mack Center and published his latest book Brilliant Mistakes: Finding Success on the Far Side of Failure in 2011. You can find more books Schoemaker has written here.

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