Leveraging the Metaverse for Innovation
Friday, November 18, 2022 — all times ET
8:30 a.m.–9:00 a.m. — Breakfast
9:00 a.m.–9:15 a.m. — Welcome and Introductions
Harbir Singh
Co-director, Mack Institute for Innovation Management
Mack Professor of Management, The Wharton School
Faculty Director, Huntsman Program
Valery Yakubovich
Executive Director, Mack Institute for Innovation Management, The Wharton School
9:15 a.m.–10:45 a.m.— Innovating and Managing the Metaverse: Enabling Technologies
Kevin Werbach
Liem Sioe Liong/First Pacific Company Professor
Professor of Legal Studies & Business Ethics
Chairperson, Legal Studies and Business Ethics, The Wharton School
Kirthika Parmeswaran
CEO, Vital Start Health Inc.
David Treat
Senior Managing Director, Accenture
10:45 a.m.–11:00 a.m. — Break
11:00 a.m.–12:30 p.m. — Game, the Metaverse, and the Future of Learning & Work
Ethan Mollick
Ralph J. Roberts Distinguished Faculty Scholar
Associate Professor of Management
Academic Director, Wharton Interactive, The Wharton School
John Paul MacDuffie
Director, Program on Vehicle and Mobility Innovation, The Mack Institute
Professor of Management, The Wharton School
Amanda Licastro
Emerging & Digital Literacy Instructional Designer, Penn Libraries, University of Pennsylvania
12:30 p.m.–2:00 p.m. — Lunch and Workshop: PennImmersive Tech Demo
(12:30) Group A Adjourns to MBA Lounge for Lunch
(1:00) Group B Adjourns to MBA Lounge for Lunch
2:00 p.m.–3:30 p.m. — Value Creation, Marketing, and Business Model Innovation
Prasad Joshi
Senior Vice President, Center for Emerging Technology Solutions (iCETS), Infosys.
Michael B. Greenwald
Former US Treasury Senior Official, US Department of The Treasury; Adjunct Professor, Columbia University
Yaad Oren
Head of SAP Innovation Center Network, SAP
3:30 p.m.–4:00 p.m. — Closing Remarks
Valery Yakubovich
Executive Director, Mack Institute for Innovation Management, The Wharton School
4:00 p.m. — Reception
The Inn at Penn, 3600 Sansom Street