Here’s a generalization we feel pretty safe making: Every successful company achieves its success by figuring out how to deliver a particular product or a service better than anyone else previously has. Here’s another one: Unless that company can keep figuring out how to do that, its success is going to be short-lived. It’s only as strong as its ability to stay ahead of the next new thing.…Read More
How Technology is Transforming Market Research Take a typical adult to an ice cream parlor, says Richard Thorogood, and before making a choice they’ll weigh as many factors as there are flavors. “Well, I kind of want strawberry,” they’ll think, “but I always get strawberry, so maybe I should…Read More
Mobile and social technology have introduced a major cultural shift in the way we communicate. Why companies need to tailor their market research strategies – and their cycle times – accordingly.…Read More
Executives from the new company Avia explain how their innovation cohort model helps struggling health systems while creating new marketplaces for entrepreneurs.…Read More
The Mack Institute Fall Conference 2014 examined how rapid advances in technology continuously change the way that organizations innovate.…Read More
In new research sponsored by the Mack Institute, Rahul Kapoor and coauthor Thomas Klueter analyze how alliance-based strategies may help companies successfully manage the challenge of disruptive technology.…Read More
Crowdfunding has exploded in popularity since 2009, and its pace shows no signs of slowing. Funded researcher Ethan Mollick argues that this trend poses important implications for established firms as well as entrepreneurs.…Read More
At the Mack Institute Fall Conference, speakers shared valuable insight about how their respective businesses are trying to maintaining customer satisfaction while responding to the disruption created by software and technology.…Read More
Finding the path that will allow established companies to take advantage of their strengths while also giving them the flexibility to innovate is one of the most pressing concerns of many executives. This was the theme of the Mack Institute’s Spring Conference, titled “Incubating Innovation in Established Firms.”…Read More
Chunka Mui wants you to know that the conventional narrative about start-ups versus large companies—the small and nimble Davids against the slow and clumsy Goliaths—doesn’t actually have much basis in reality.…Read More
How can an established firm foster innovation through its HR practices? Peggy Tayloe of Infosys shares how the company uses HR practices to stay flexible despite its size.…Read More
Intel’s Neil Blecherman shares how the company puts the mantra “innovation is everything” into action within its business ecosystem.…Read More
With the memories of a frigid East Coast winter still fresh in our minds, we at the Mack Institute are looking forward to our now-traditional foray out to sunny California for our West Coast conference on June 10, 2014. …Read More
Our longtime corporate partners at Teradata are frequent and enthusiastic participants at our yearly conferences. One attendee, Monica Mullen, recently shared her key takeaways from our recent Fall Conference. Her post originally appeared in the company’s Industry Experts blog and is reproduced in full below. I had the pleasure of…Read More
Mack Institute events don’t typically include references to farming techniques, but the Fall Conference 2013 was a rare exception. In this video summary of his presentation, Takeshi Yamaguchi describes how Nissan’s approach to advanced technical development resembles the cultivation of an orchard. Instead of a linear approach, Nissan achieves successful…Read More
What happens when two industries with fundamentally different clockspeeds converge within a single product? In a recent Knowledge@Wharton article, Program on Vehicle and Mobility Innovation Director John Paul MacDuffie discusses the challenges of integrating IT-based technology, such as computer-based collision avoidance systems, into automobiles. MacDuffie highlights the tight integration of…Read More
How J.D. Power III Transformed the Auto Industry Through the collection of consumer feedback on cars, J.D. “Dave” Power III revolutionized the automobile industry in 1968. In this Knowledge@Wharton interview conducted by PVMI director John Paul MacDuffie, Power discusses the founding and early years of his firm, J.D. Power and…Read More
In addition to hosting the 2013 Fall Conference with the Program on Vehicle and Mobility Innovation (PVMI), the Mack Institute also held a PVMI Researchers Meeting on November 21, 2013. Both events focused on the theme of disruptive technologies and value migration. In this guest blog post, PVMI veteran Dan Whitney of…Read More
The Mack Institute hosted its annual Fall Conference on November 22, 2013 with the Program on Vehicle and Mobility Innovation (PVMI) on the topic of “When Disruptive Technologies Meet Integrated Systems: Who Captures the Value?” This guest post by three PVMI researchers summarizes key takeaways from the conference, including the…Read More
Knowing when to hold and when to fold isn’t just for poker players. When applied to new technology, that insight into knowing when to embrace the next new thing and when to let it pass has been known to make or break careers and entire companies. Think Kodak, an iconic…Read More
